Great hair requires great care.
Most shampoos are damaging to your hair and toxic to the environment. We make cleansing and styling products that clean without harm, leaving you with beautiful, healthy hair — and a clean conscience.
CULT + KING
This isn’t just about making the best hair and shave products in the world;
this is about a new movement of positive, disruptive change.
All of our decisions are based around three things; defending the planet, supporting independent salons and barbershops, and making people look rad without poisoning them in the process.
It’s time to revolt against subservient style and environmentally and physiologically damaging cosmetic chemicals.
Look good. Be good. Join the Cult.